• Expertise

      I'm one of three Partners and work as a Digital Strategist for Kuble AG, an agency from Zurich, Switzerland. Take a look at my areas of expertise which I'm using for client projects as well as our own products.

      Content Marketing

      As a former journalist I know how to tell stories. Content for the social web needs to be topical, useful and entertaining in order to fuel meaningful conversations.

      Community Management

      The social web is all about conversations. I'm used to standing in the middle so that brands, products, people and ideas are both visible and credible.

      Data Analysis

      Statistics has been an integral part of my studies in Sociology and Economics. This background helps me to collect, analyze and interpret data from the social web.

      Business Development

      My entrepreneurial mind facilitates discussions with existing or prospective clients. For me these relationships are as much about business as they are about sharing a vision.

      Multicultural Mindset

      I grew up speaking German as well as Italian. Today I'm learning Chinese for four years, I lived and worked in Kenya for one year and I'm working between Switzerland and Argentina every day.

    • Opinion

      SRF

      For the Swiss television I was interviewed about political influencers and the dependencies between their activities and impact. A Chinese version was later published by swissinfo. Watch video (in German)...

      MIT Technology Review

      This article describes the arrival of low-cost Chinese smart phones in East Africa. I was interviewed because of my work with mobile apps for agricultural purposes in Kenya. Read more...

      Neue Zürcher Zeitung

      We are well versed with Klout data at Kuble. For this article I contributed some insights regarding the use of Klout in order to measure influence among politicians in the Swiss parliament. Read more (in German)...

      Tages-Anzeiger

      Ahead of the No Billag referendum, which seeked to abolish the licence fee used to finance public radio and television in Switzerland, I shared my view on Twitter filter bubbles with a journalist who analyzed data about the phenomenon. Read more (in German)...

      persoenlich.com

      Themenpuls.ch is a monitoring tool which Kuble developed together with Farner. Daniel Jörg from Farner and I were interviewed when we launched. Read more (in German)...

      Marketing & Kommunikation

      For this article I was interviewed in order to assess how social media is used and could be used in the Swiss media industry. Read more (in German)...

      TagesWoche

      Using data from Kuble, Daniel Graf analyzed the campaigns for the general elections in Switzerland. The article includes my views and observations as well. Read more (in German)...

      PUNKT Magazin

      In the business magazine's special edition ahead of the general elections in Switzerland, I was quoted in an article which assessed the potential of social media in politics.

      Handelszeitung

      In an article about influencers in Switzerland, I contributed my opinion with regard to success factors, measurement and relevance of influence in the social web. Read more (in German)...

      Schweiz am Wochenende

      As part of the coverage about the Cambridge Analytica story a Facebook analysis of the Swiss political parties was published with data from Kuble. I contributed my opinion about the performance differences. Read more (in German)...

      LexisNexis

      I was invited in order to co-host a webinar about Data-Driven Content Marketing. Ahead of the online presentation and discussion, I have written a blog post about my expertise and experiences. Read more (in German)...

      Swiss Life

      In an article about the gender pension gap that was published on the insurer's content hub I outlined why social media data can be used to analyze opinions about this topic. Read more...

    • Writing

      For the current edition of our Influencer.World Magazine I prepared an analysis of global conversations around blockchain topics and ICOs.

    • Speaking

      The pictures below show me teaching, speaking at conferences, and hosting discussions. I'm passionate about these activities because I enjoy sharing knowledge.

    • Teaching

    • Let's socialize!

      I'm all around the social web – where would you like to connect?

    • Or maybe send me a message?

      Tell me what's on your mind or let's meet for coffee!

      Submit

    • 中文

      我学汉语已经有四年了并且拥有汉语水平考试 3 级证书。我对汉语的兴趣主要是因为我的多文化思维模式和中国在我们生活中无处不在的影响。通过学习这门语言，我尝试去了解在文化、经济和政治上正在发生什么。我热切的希望能同志趣相投的人分享并进一步培养这种了解。

    © 2019 Christoph Hess